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Video Marketing Tips – Ep2 – Clarity

Nov 27th, 2019 • andy@morkproductions.com

Another Friday, another quick tip!  This week’s topic: Clarity

Anytime you’re communicating, whether it’s through conversation, written word, or a video, it’s a transmission of ideas or concepts.  Therefore, it’s important to be clear with your message.  A lot of times, people can get super passionate about their field of work, and start using overly-complicated terms.  If you do too much a deep dive, you’ll often lose people.

Bottom line.  When you keep your message simple and clear, people are more likely to respond.

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